What You Will Do:
Develop and execute marketing strategies across digital and traditional channels.
Design and implement brand awareness strategies to position AugmentCare in different market segments, and with different customer profiles, helping to drive demand and growth.
Build and lead an innovative, industry-focused marketing team. Manage performance and career development for direct reports.
Generate high-quality, new and original, engaging content for marketing, whenever required.
Assess and monitor performance against marketing goals and objective; gather insights through analytics, develop KPI’s, and measure ROI to deduce campaign success.
Manage a marketing budget and identify most optimal/efficient use of funds.
Produce monthly reports on marketing efforts, results, and propose a new course of action when required.
Monitor and analyse competitor marketing activity.
Excellent knowledge of online marketing methods and effective execution.
What You Will Need:
Passion for the healthcare and technology industry.
Should be a graduate/post-graduate from a top-tier college with strong academic records or relevant industry experience.
Team player, motivated, and proactive individual, with the ability to provide career mentorship to team.
Creative and innovative thinker, looking for a challenge
Able to multitask, work with and synthesize multiple items at the same time
Strong written and verbal communication skills - proficient in English
Be familiar with analytical tools such as Google Analytics, Hootsuite, SPSS, etc.
Proficient at Microsoft Powerpoint, Word and especially Excel
Relevant Industry experience is a plus, but not mandatory.
A focus on performance marketing